MILWAUKEE, WI (May 3, 2017) – For the seventh year, Summerfest is partnering with Kohl’s (NYSE: KSS) to provide families with the opportunity for free admission to the festival during Kohl’s Family Day and dynamic educational activities at Kohl’s Captivation Station during Summerfest 2017.
As part of Kohl’s Family Day, on Sunday, July 2 from noon – 3 p.m., the first 2,500 patrons who donate three (3) non-perishable food items for kids will receive one (1) FREE Summerfest admission ticket, valid for the day of the promotion only. Suggested food items include canned chicken or tuna, fruits canned in 100% juice and low sodium vegetables. All donations benefit Hunger Task Force.
The Kohl’s Captivation Station, located on the south end of Henry Maier Festival Park, will be open from noon – 7 p.m. every day of Summerfest. Attendees will be able to participate in family-friendly activities, including:
- Kohl’s Color Wheels, an art-making experience presented by the Milwaukee Art Museum
- Kohl’s Design It! Mobile Lab, unique hands-on projects highlighting design with Discovery World
- Kohl’s Wild Theater, conservation-themed theatrical performances from the Zoological Society of Milwaukee
- Kohl’s Building Blocks Program, a Penfield Children’s Center program that promotes the health and positive development of children and celebrates their unique abilities
- Kohl’s Cares Grow Safe & Healthy Program, an educational display teaching children and families how to keep safe and healthy with help from Children’s Hospital of Wisconsin
Throughout the festival, the Kohl’s Captivation Station will also showcase entertaining performances from Mad Science, Comedy Sportz, Join In and Dance and more! Schedules for the Kohl’s Captivation Station are available on Summerfest.com and through the Official Schedule.
Summerfest 2017 presented by American Family Insurance – the festival’s 50th edition – will take place June 28 – July 2 and July 4 – July 9 from noon until midnight and will be closed Monday, July 3. Following its 1968 debut, Summerfest has evolved into what is now recognized as “The World’s Largest Music Festival” and Milwaukee’s cornerstone summer celebration, hosting the music industry’s hottest stars, emerging talent and local favorites along with approximately 850,000 people from Milwaukee and around the world each year for an unforgettable live music experience. During the festival, the spotlight shines on over 800 acts, over 1,000 performances, 11 stages, delectable food and beverages and interactive activities, all in a world-class festival setting. For more details, visit Summerfest.com, Facebook.com/summerfest or Twitter: @Summerfest.
Kohl’s (NYSE: KSS) is a leading omnichannel retailer with more than 1,100 stores in 49 states. With a commitment to inspiring and empowering families to lead fulfilled lives, Kohl’s offers amazing national and exclusive brands, incredible savings and an easy shopping experience in our stores, online at Kohls.com and on Kohl's mobile app. Throughout its history, Kohl's has given nearly $600 million to support communities nationwide. For a list of store locations or to shop online, visit Kohls.com. For more information about Kohl’s impact in the community and how to join our winning team, visit Corporate.Kohls.com.