News

BMO Harris and Milwaukee World Festival, Inc. Renew Long-Term Partnership

Posted on February 15, 2017

Milwaukee World Festival, Inc. and BMO Harris Bank are excited to announce the renewal of their partnership and exciting new enhancements specifically for BMO Harris Bank customers during Summerfest’s 50th.

Summerfest Announces Luke Bryan to Headline the American Family Insurance Amphitheater on June 29

Posted on February 6, 2017

Luke Bryan has become a staple at Summerfest presented by American Family Insurance where he has sold out all three of his previous headlining performances. Summerfest is thrilled to have him back to take part in the 50th celebration.

AMERICAN FAMILY INSURANCE AND MILWAUKEE WORLD FESTIVAL, INC. BEGIN NEW 10‑YEAR PARTNERSHIP

Posted on January 26, 2017

Milwaukee World Festival, Inc. officials are excited to announce a new, comprehensive sponsorship with American Family Insurance that will strategically align both brands into the next decade and beyond through a naming rights partnership.

SUMMERFEST ANNOUCES ZAC BROWN BAND TO HEADLINE THE MARCUS AMPHITHEATER ON JULY 1

Posted on January 13, 2017

The 40+ date tour sees the band returning to stadiums and amphitheaters nationwide including Hollywood Bowl, Wrigley Field, Coors Field, Gorge Amphitheatre, the Marcus Amphitheater for Summerfest's 50th and Camden's BB&T Pavilion where last year they broke the record for the best-attended show in the venue's 22-year history.

TOM PETTY AND THE HEARTBREAKERS BRING THEIR 40TH ANNIVERSARY TOUR TO THE MARCUS AMPHITHEATER AT SUMMERFEST’S 50TH

Posted on December 9, 2016

Tom Petty and The Heartbreakers, one of the most iconic bands in American music history, have announced the first dates of their 40th Anniversary Tour, which includes two shows, Wednesday, July 5 and Thursday, July 6, at the Marcus Amphitheater for Summerfest’s 50th celebration. Chris Stapleton will appear as a very special guest.

U.S. CELLULAR® AND MILWAUKEE WORLD FESTIVAL, INC. SIGN NEW 10-YEAR DEAL

Posted on December 8, 2016

U.S. Cellular and Milwaukee World Festival, Inc. officials today announced a new ten-year agreement that will demolish the existing U.S. Cellular Connection Stage and replace it with a new, larger stage and an enhanced guest experience for Summerfest 2018.

Summerfest and ReverbNation Partner Again to Offer Free Artist Submission Platform for the 50th Edition of “The World’s Largest Music Festival” in 2017

Posted on December 2, 2016

Milwaukee World Festival, Inc. and ReverbNation launch year three of a three year agreement that provides up-and-coming artists the opportunity to take the stage and perform for an audience at Summerfest, “The World’s Largest Music Festival” on a marquee year.

Summerfest Announces First Two Major Headliners for the 50th Summerfest in 2017

Posted on November 14, 2016

Summerfest’s 50th in 2017. Rock superstars, Red Hot Chili Peppers will kick-off the milestone celebration with a performance in the Marcus Amphitheater on opening night, Wednesday, June 28 and pop icon, P!nk, will bring her stunning live show to the Amphitheater on Sunday, July 2.

MILLERCOORS AND MILWAUKEE WORLD FESTIVAL, INC. RENEW LONG-TERM PARTNERSHIP PLANS TO RENOVATE MILLER LITE OASIS AT HENRY MAIER FESTIVAL PARK

Posted on September 12, 2016

Improvements will be completed for 2017 Festival Season and 50th Edition of Summerfest

Summerfest Announces "50,000 For Summerfest 50" Free Ticket Giveaway

Posted on July 6, 2016

Summerfest officials are excited to announce a surprise promotion offering 50,000 tickets to next year’s festival in honor of the festival’s 50th edition in 2017. On Sunday, July 10, all patrons arriving at Summerfest from noon – 5:00 p.m. will receive one general admission ticket to Summerfest 2017. One ticket per person, promotion will run at all gates.

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